Tag: Kelly Slater
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Outerknown and Beyond
Shockwaves rolled through surfy social media Wednesday, July 15th as Kelly Slater launched the first line in his journey to transparency: Outerknown. For those who have been reading KS’ interviews since leaving Quiksilver and paying attention to the Kering Group’s 4 year shift to achieve industry transforming sustainability standards, while also keeping a finger on…
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Monsanto vs. Surf Activists
At the end of March, Monsanto was taken to task by Kelly Slater (who recently left his longtime sponsor, and Monsanto-linked, Quiksilver), Cyrus Sutton and Kyle Thiermann on the company’s newly created Instagram account. In this conversation, Kelly Slater brings up GM cotton: “I will say that certain cottons, for instance, are proven to need…
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Kelly Slater’s Ethical Choice to Leave Quiksilver
Kelly Slater has exited a brand that has seen its fair share of dramatic push-back over the last year, from the uproar around the Roxy Biarritz Pro Trailer to the link I discovered between Quiksilver and Monsanto. Many are wondering why KS made such a drastic move. In my post, A Year in Review, 2013,…
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And what of the current state of women’s pro surfing?
“It’s time to take women’s competitive surfing to the next level.” These words have been echoing through the halls of women’s surfing since pro surfing began in earnest in 1976. Then, only 20% of the total prize purse for competitions was allocated to female competitive surfers. With the exponential growth in participation and interest in…
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Quiksilver and Monsanto: bedfellows
[4/1/2014 See also: Kelly Slater’s Ethical Choice to Leave Quiksilver] [5/29/2013 EDIT: The Reliance Group of industries Quiksilver has joined up with in India deserves its own post. For a taste, see page 6 of this document and this article.] Suicide has become the second leading cause of death in India among young adults. Of…
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Welcome to the Aquatorium! (a future of surfing)
Z(er)OSea The Old Man didn’t particularly care to join the frenzied masses that crowded the Aquatoriums to view potential Olympic heroes of surfing as they contended for coveted spots on the Olympic team, but his grandson was positively glowing since he had won the URMovies-Z(er)OSea-sQuik Design Rally. His grandson had been chosen as the American…
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Surfing’s Culture of Silence
“Platforms are judged by the value generated by their ecosystem, not by the value the platforms directly capture.” -Dalton Caldwell (Please be advised, this post contains explicit language from Twitter feeds.) The language of surfing has long been dominated by the motion and gestures of the body. The narratives we construct, the legends, the mythologies,…
